Category: E-Commerce

  • Fab

    Fab

    Fab, founded in 2010 as a gay-focused social network called Fabulous, quickly pivoted to an e-commerce company focused on daily design inspirations and sales. Co-founded by Jason Goldberg and Bradford Shellhammer, Fab experienced rapid growth, reaching 1 million members in just five months after its re-launch in 2011, faster than Facebook, Twitter, and Groupon. By…

  • Quirky

    Quirky

    Quirky, founded in 2009 by Ben Kaufman, was a unique startup that sought to democratize invention. It functioned as a community-based platform where anyone could submit their product ideas. These ideas would be voted on by the community, and winning products were then designed, patented, manufactured, marketed, and sold by Quirky to major retailers. Inventors…

  • Move Loot

    Move Loot

    Move Loot’s story began in 2013 when four entrepreneurs, Bill Bobbitt, Jenny Karin Morrill, Ryan Smith, and Shruti Shah, launched the company with an innovative idea: creating an online marketplace for buying and selling used furniture. The startup aimed to simplify the process of furnishing homes by connecting buyers and sellers, and it quickly gained…

  • Benja Commerce Network

    Benja Commerce Network

    Benja Commerce Network, founded in 2014, evolved from a Tinder-like shopping app to the first shoppable media advertising network. Despite an innovative approach and raising between $2 and $3 million from angel investors like Tony Hsieh and XRC Labs, Benja ceased operations in 2020. This post delves into the reasons behind Benja’s downfall, highlighting the…

  • Fast

    Fast

    Fast, a fintech startup, emerged in the fintech landscape with a bold vision: to revolutionize the online checkout experience. Co-founded by Domm Holland and Allison Barr Allen, Fast’s journey was marked by high expectations and significant investor interest. The startup was particularly focused on streamlining the e-commerce transaction process, aiming to make it as seamless…

  • Beepi

    Beepi

    Beepi, founded in 2013 by Ale Resnik and Owen Savir, was an innovative online peer-to-peer marketplace for used cars. The company aimed to revolutionize the traditional used car market by offering an easy, safe, and profitable way to buy and sell vehicles online. Beepi’s business model involved inspecting, processing, and delivering cars directly to customers,…

  • Pets.com

    Pets.com

    The story of Pets.com is a quintessential example of the dot-com era’s excesses and pitfalls. Established in 1998, Pets.com emerged during a period of intense fascination and investment in internet startups. The company’s goal was simple yet ambitious: to revolutionize the pet supply industry by offering an extensive range of products online. In 1999, Pets.com…