Category: Marketing

  • Dealtale


    What did Dealtale do? Dealtale was a Revenue Science platform that helped marketing, sales, and customer success teams analyze their customers’ journeys at scale. Its proprietary technology and platform collected, analyzed, optimized, and monitored all customer touchpoints, streamlined them into one customer data center, and allowed users to create data-driven, customer-centric revenue processes. Dealtale raised […]

  • Appiterate


    Appiterate was a mobile marketing automation platform founded in 2013 and acquired by Flipkart in 2015. It faced increasing competition and was unable to raise enough capital, leading to its eventual shutdown.